Customer Service
When to quit serving
I’ve always been told that the best way to do business was to serve people. “Find a need and fill it,” they always said. It’s a great formula on the surface. It tends to make you a more sensitive person, more observant to the needs of those around you. It also builds up your faith…
Read More5 Small Things You Can Do To Take Your Customer Service To The Next Level
I’m wondering, has Mike Rowe ever done an episode of Dirty Jobs on customer service? It’s not as filthy as some of the things I’ve seen, but it can still get nasty. Customer service reps are generally viewed as the bottom man on the totem pole and don’t get a lot of the credit they…
Read MoreThe Disney Difference: Lessons learned from Wreck-It Ralph
Earlier this month, I finally watched Wreck-It Ralph, Disney’s story about the bad guy in the video game that doesn’t want to be a bad guy anymore. He’s tired of constantly getting knocked to the mud in every game and left to live in the dump, while everyone else gets to have cake and live…
Read MoreKeys to great customer service: be kind, listen, act fast and ask the right people!
Great customer service is definitely not a thing that only your grandparents remember. Across the world, small businesses are trumping the competition in the time-honored way of customer satisfaction. A couple of weeks ago, I was told by a friend about his experience that solidified this even more. I noticed several key things this customer service…
Read MoreThe Secret to Customer Referrals
If the best advertising is word-of-mouth, it should stand to reason that successful marketing should stem from customer referrals, right? Why are they so hard to get, though? I’m going to show you why you’re not getting the referrals you need and why they are so important, and how to get them so you can…
Read MoreProduct Review: Moo Cards
I’ll be giving some more freebies away in the next few days, go Like the Facebook Page to find out when! This is pretty much my face right now. I just got my Moo cards. Yeah, “moo cards”. As in, what a cow says. Congratulations, you’ve seen Sesame Street. I’ve long been a fan of the company…
Read MoreWhat’s The Big Deal? Developing a strategy for communicating your company’s core values.
Whether you want it or not, your company is a big deal. It has some defining characteristic that will be automatically associated with it once people have experienced your brand. The trick is, getting that characteristic to be a positive one.
Read MoreCustomer Service Speaks Louder than Advertising
My wife and I went to a McDonald’s near our church for a quick and cheap dinner. Our toddler in tow, we stepped through the door and into line to order our food with little problem. Though it had only barely begun, that was where our pleasant dining experience came to a screeching halt. The…
Read MoreBuild disciples instead of creating customers
Popular businessman and fellow columnist Harvey MacKay once told a story he heard from a friend about a lady who tried to return a pair of shoes to a particular department store. This pair of shoes was obviously worn and scuffed to the point that if accepted, would not be able to be re-sold. The…
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